Seri Park is a product & ux designer
pursuing an MFA in Design and Technology at Parsons, NYC. She creates intuitive, immersive experiences that merge ux, storytelling, and interactive systems.
Graduating May 2025 – Open to Full-Time.
UX PRODUCT DESIGN
UI/UX–Web AppTeam2024
Tremaine CollectionGraphic, UI/UX DesignTeam2020
FIT Collabo: TVPoint AppProject Planning, UI/UX DesignTeam2023
FIT Collabo: HomeBBar App UI/UX, Product DesignPersonal2024
EmoQUI/UX, Branding–Web AppPersonal2020
Young&Beautiful UI/UX–Web AppPersonal2022
Recyle Me Product DesignPersonal2024
New Pain Communication ToolProduct Design *COMING SOON*
Personal2024
CommUnityUI/UX, Data VizPersonal2024
Self As SystemUI/UX DesignTeam2024
Future Card’s Travel InitiativeUI/UX,App (with Unity)Experimental2022
The Journal of SensoryUX ResearchPersonal2022
Delivery Service
GRAPHIC DESIGN
Poster DesignPersonal2020
Counter NarrativeMini Book DesignPersonal2022
Designing K-Pop’s InfluenceBrandingPersonal2022
Old Town LunenburgBrandingPersonal2022
Branding Korea’s Coastal IdentityInfographics–Data VizPersonal2020
Postcard DesignPersonal2020
Saint Louis Postcards
ARCHIVES(Personal)CONTACT
UX Design for HomeBBar’s “Home” Channel
UI/UX Design Team
Joined the design team of the “Home” channel within HomeBBar, an app that consolidates products from 18 home shopping companies into a single platform. Focused on UX design and content structuring, ensuring a seamless shopping experience for users navigating across multiple retailers. Contributed to UI improvements and interaction design, refining the way products were displayed and enhancing user engagement.
“Home” Channel–Order detail flow design
“Home” Channel–broadcast schedule wireframes
“Home” Channel–broadcast schedule prototypes
Leading UX&Project Planning for “BBar Shop”
Project Planning, Lead UX Design Team
Recognized for strong design and strategic planning skills, I was selected by the CEO to lead UX and project planning for "BBar Shop", a second channel expanding beyond home shopping into broader e-commerce. Conducted market research on competing platforms and developed five to six unique UI models, allowing the channel to showcase diverse products while maintaining a fluid and adaptable user experience.
To maximize user engagement, I designed an interface that encouraged higher click-through rates without overwhelming users. Through prototyping, iterative testing, and UX refinement, I ensured that BBar Shop delivered a creative, yet intuitive e-commerce experience, setting it apart in a competitive digital marketplace.
“BBar” Channel Research
“BBar” Channel design wireframes
“BBar” Channel design prototypes
The service is fully launched and operational, doubling app downloads and driving significant user growth.